One of two cups of strong black coffee in Serbia comes out of Grand coffee production plant, according to the results of the surveys carried out on the Serbian coffee market. The surveys also show that 90% of coffee consumers drink black or Turkish coffee and the sacrosanct leader on the Serbian coffee market has been, for years now, Grand Kafa with over 50% of market share. Whether you drink Gold, Aroma, De Luxe or some other Grand coffee, Grand quality remains the same each bag you open. Its flavour and aroma are adjusted and designed according to taste of our consumers and with its wide product range it satisfies different desires and requirements. Years of experience in producing and creating coffee blends taught our experts about the consumers’ preferences and which aromas they like best. Therefore, the basis of each Grand coffee is the premium quality Brazilian Arabica and it makes the major component of each blend. Other components represent variations and additions regarding the aroma, scent and flavour which remain secret of both Grand quality and our top technologists engaged in maintaining and improving the quality of the coffee.

In this manner, lovers of traditional, strong Turkish coffee with rich foam find their "number one" in Grand Gold coffee, the best-selling product in the Grand assortment. Grand Aroma is intended for admirers of more contemporary flavours enriched with mild aroma. By launching the Grand Espresso coffee, the Company satisfied the taste of even most demanding consumers.

Grand De Luxe is a premium black coffee blend of superior quality, intended for true connoisseurs, hedonists and coffee lovers.

Grand Kafa Instant allows you to take the moments of pleasure where ever you go and to easily and quickly prepare your favourite coffee.

The Grand Company is constantly improving and trying to discover novelties regarding coffee, in order to enable the consumers to enjoy the exquisite blends of this strong black drink. For the purpose of going one step further in coffee production and entering the very essence of making a quality coffee bean, we purchased a plantation in Brazil. The plantation is situated in Zona da Mata, Minas Gerais, a region well known for the best quality coffee in the world.
The plantation has 180 000 coffee trees and is positioned in the mountain area at the height of 700m above sea level, in a region with soil most suitable for growing finest coffee sorts in the world. In this area grows Santos coffee, the top quality Brazilian Arabica, which has 15 different categories, Santos Strictly Soft Fine Cup being the best among these. Our ambition is to cultivate precisely this sort of coffee on the plantation and to provide our loyal consumers with finest quality coffee. Having bought the plantation, the Company entered the unknown and instigated with great enthusiasm the creation of the most popular domestic coffee brand today, advancing now further in the making of finest quality product.